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Webinar Series: Mastering the eBay Motors Marketplace

Jordan Hettinga, Senior Director and GM, eBay Motors


GCommerce, Inc. has announced a second webinar in their marketplace series, eBay: Master the World’s Largest Automotive Marketplace. The featured presenter will be Jordan Hettinga, Senior Director and General Manager of eBay Motors Parts and Accessories. Jordan will be joined by experts; Curt McDowell from ChannelAdvisor, Mark Pollard from Epicor, and Jake Olsen from WHI to discuss the best practices for managing product listings on eBay.

Jon Sinclair, vice president for eCommerce at GCommerce said, “It surprises many people to learn that parts and accessories sales of fitment products on eBay far exceed those of Amazon and other eTailers. The global reach of eBay combined with their pure marketplace strategy and vast network of sellers make it a very attractive platform for aftermarket suppliers and distribution. The GCommerce webinar series is intended to cut through the chatter and offer first-hand, objective information about these exciting sales opportunities”.

As Senior Director and General Manager of eBay Motors, Jordan is responsible for strategy and growth for the vertical and leads category managers and seller experts in identifying key levers for growth. Prior to eBay, Jordan held several positions in the automotive industry. Most notably, as the Senior Director of OEM Business Development in North America and Asia at Snap-on Business Solutions, Jordan led their global account team in developing solutions for OEMs in parts cataloging, diagnostic tools, and dealership service programs. Jordan has also held positions at J.D. Power and Associates and eVox Productions. Jordan is an active automotive enthusiast and maintains current ASE certifications.

To register for any of the GCommerce marketplace Webinars go to the Marketplace Selling page or for more information write to

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